Creative Direction for Weddings
A refined creative direction experience shaped for couples seeking an elevated, cohesive visual narrative.
Your wedding is a story — one told through atmosphere, palette, texture, florals, candlelight, and refined visual choices that transform a space from simply “set” to intentionally composed.
The Soigné Design Direction offers a thoughtful, art-driven approach for couples planning independently, bringing clarity, confidence, and cohesive beauty to the aesthetic story of their wedding.
A gentle distinction.
This service is designed for couples who are not working with a full-service planner. It fills a creative gap, not a logistical one.
Soigné’s role is exclusively aesthetic — never planning or coordination.
We do not manage timelines, communicate with vendors, order rentals or florals, design floorplans, or provide setup / production support.
When planners are present, Soigné works gracefully within the creative realm, complementing (never replacing) their work.
Clarifying the Creative Role
What this Experience Provides
A refined aesthetic framework guided by intention and artistry.
Aesthetic Narrative & Palette Development
The tonal and textural foundation of your celebration.
Reception & Tablescape Creative Direction
Guidance for linens, tableware, glassware, candle styling, composition, and proportion.
Floral Integration Notes
How florals interact with candlelight, scale, and table architecture.
Curated Sourcing Guidance
Vendor-specific recommendations for rentals, linens, and stylistic elements.
Aesthetic Guide for Vendors
A clear, elevated visual guide your florist, rental team, coordinator, or venue staff can interpret on the day.
Creative direction only — never logistics or physical setup.
Creative Extensions
Layered aesthetic elements for a fuller storytelling experience.
Ceremony Aesthetic Direction
Cake Table, Bar & Cocktail-Hour Aesthetics
Personal Style & Wardrobe Harmonization
Stationery & Paper-Goods Cohesion
Photography Styling Notes
Weekend Aesthetic Direction
These extensions allow the visual story to continue well beyond the reception.
On-Site Creative Oversight (Optional)
A refined visual presence on the wedding day.
For couples desiring artistic guidance as the room comes to life, Soigné offers limited on-site creative oversight for early reception setup.
This is not coordination or styling — it is atmospheric refinement and aesthetic clarity only.
Who This is For
Couples who:
are planning independently or with a venue coordinator
appreciate quiet luxury and editorial storytelling
value atmosphere, palette, and cohesion
want elevated design without full-service planning
feel confident handling logistics but desire clarity in aesthetics
What This is Not
For complete clarity, this offering does not include:
planning or coordination
vendor communication
rental ordering
timeline support
physical setup or styling
floral installation
logistical management
This is a purely creative, aesthetic partnership.
Your Experience
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A warm, thoughtful conversation exploring your vision, aesthetic instincts, and vendor landscape.
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A tailored creative direction outline based on the spaces and experiences you’d like designed.
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Your full aesthetic narrative, palette, tablescape direction, and optional extensions are designed with intention.
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A cohesive, beautifully designed document your florist, rentals, and venue team can interpret.
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For couples who desire additional creative presence as the space is assembled.
Begin Your Design Journey
To explore whether The Soigné Design Direction is the right fit for your celebration, please inquire below.