Not your wedding planner. Your wedding designer.

Woman in white pajamas relaxing on a bed in a decorated bedroom with red curtains, a floral arrangement, and a side table with a lamp and flowers.
Three women laughing and chatting on a bed in a well-decorated bedroom with a chandelier, large window, and floral arrangements.
A bride in a wedding gown with a veil standing between two women in elegant dresses, seated at a decorated table with floral arrangements and candlesticks inside a church with stained glass windows.
A decorative tray with fresh flowers and pink glassware on a wooden surface.
A wooden table with a silver tray holding four bottles of rosé champagne, glasses of champagne, and floral arrangements with white, pink, purple, and yellow flowers. To the right, there are two glass dessert trays filled with small, round pastries to
Elegant wedding table setup with floral centerpieces and candelabras in a decorated church or chapel.
A bride in a wedding gown with a veil holding a bouquet of flowers inside a church with stained glass windows.
Six glass bowls with etched designs on a windowsill, with a blurred building visible outside the window.
Close-up of a bride and two bridesmaids holding bouquets of flowers during a wedding ceremony.
A bride wearing a lace wedding gown and a veil, sitting at a table decorated with large floral arrangements, inside a church with stained glass windows.
A woman lying down, holding a glass of white wine or champagne, wearing a silver ring with intricate design, dressed in white, with her face slightly blurred in the background.
Two women in elegant dresses standing close together in a decorated event hall with floral arrangements and stained glass windows.
Close-up of two women in wedding dresses holding bouquets with pastel peach, cream, white, and blush pink flowers.
A bride sitting inside a church, wearing a lace wedding dress and veil, surrounded by floral arrangements and candles.
A bride in a wedding dress with lace details, sitting at a decorated table adorned with flowers and candleholders, with her veil draped over her head, inside a church or reception hall.
A bride in a wedding dress with a veil sitting at a table decorated with a large bouquet of pastel-colored flowers and surrounded by other floral arrangements, inside a church with stained glass windows.
A black and white photograph of a woman with long hair, wearing a wedding veil.
Two women with long, wavy hair, one with dark brown hair, are seen looking at each other through a mirror in a room decorated with pink walls and floral arrangements, with their reflections visible.

soigné (swan·yay)
your wedding, by definition.

Wedding Designer
in New Orleans

Wedding Design Direction · Wedding Preparation Styling · Hospitality & Venue Experience Design

Soigné Styling is a luxury wedding designer based in New Orleans, specializing in wedding design direction and refined wedding preparation styling. We collaborate with planners, production teams, and boutique hospitality properties to shape cohesive, architecturally sensitive celebrations and guest experiences throughout New Orleans and destination settings.

I'm not your wedding planner. I'm your wedding designer — the creative director of your wedding's visual story.

Soigné Styling

Luxury Wedding Designer in New Orleans

Wedding preparation styling & wedding morning styling

Wedding design direction, The Wedding Prep Ritual, and hospitality experience design for boutique hotels and destination celebrations across New Orleans and the Gulf South..

    • Wedding Preparation Styling: Luxury wedding morning styling and bridal suite refinement in New Orleans — heirloom detail composition, ceremonial moments, and atmosphere-led storytelling that evolves as the morning unfolds.

    • Wedding Design Direction: A refined aesthetic framework for couples whose planning support does not include comprehensive design — shaping palette, texture, florals, candlelight, linens, and cohesive visual language from concept through installation. Most New Orleans venues now require a coordinator or month-of coordinator as a condition of booking; Soigné integrates directly with that relationship.

    • Editorial & Brand Styling: Creative direction and set styling for photographers, planners, venues, and luxury brands — campaigns, venue storytelling, suites, and publication-ready visual narratives.

    • Hospitality & Venue Experience Design: Narrative-driven environmental styling for boutique hotels and heritage venues — guest-facing spaces, seasonal refinements, suites, and marketing-forward experience design.

  • For discerning couples, planners, photographers, and boutique hospitality partners seeking cohesive design direction, elevated guest experience refinement, and quiet-luxury atmosphere rooted in architectural sensitivity.

Not sure where to begin?

Some couples prefer to establish aesthetic clarity before committing to a full creative engagement.

A Private Design Consultation offers a refined starting point — defining emotional tone, visual cohesion, and confident next steps before production decisions are finalized.

Design & Styling Consultation — $1,500

If you move forward with Wedding Design Direction or The Wedding Prep Ritual within 45 days, your consultation investment is applied in full toward your commission.

Limited private commissions available each season.

Explore Private Consultations →

About

soigné (swan·yay) — Elegantly maintained. Carefully and elegantly done. Well cared for, with attention to detail.
From the French soigner meaning to take care of, to attend to. A past participle. Something already tended. Already considered. Already done with care.
That's the standard this design house was built around.

Founded by creative director Jordan McMills, Soigné Styling operates at the intersection of wedding design, editorial composition, and hospitality experience refinement.
The work is guided by restraint, cohesion, and emotional resonance — introducing visual clarity rather than visual noise.
Whether shaping wedding design framework, refining a preparation suite, or consulting on a boutique hotel’s guest-facing aesthetic, my role remains consistent: to ensure the visual narrative is intentional, cohesive, and architecturally aligned.

Cohesion. Restraint. Emotional resonance.

A table decorated with a gold candelabrum holding four unlit white candles, surrounded by an arrangement of pink, white, and light purple flowers, with stained glass windows in the background.
A woman in a white dress with green floral patterns standing beside a table decorated with flowers and glassware in a well-lit, elegant dining space.
Smiling woman arranging colorful floral centerpieces on a table in a church or cathedral with stained glass windows

Services

  • Four women in sleepwear sitting on a bed, celebrating with champagne in a well-lit, elegant bedroom with floral arrangement and large mirror.

    Wedding Preparation Styling

    The Wedding Prep Ritual.

    A serene, curated beginning — marked by heirloom detail and intentional atmosphere.

    The Wedding Prep Ritual transforms the wedding morning into an elevated chapter of the celebration. Through bridal suite styling, editorial composition, and atmosphere-led storytelling, we shape a calm, visually refined environment that evolves as the morning unfolds.

    Soigné provides luxury wedding morning styling and bridal suite design for couples marrying in New Orleans and destination celebrations. Our work includes hotel bridal suite styling, private residence preparation spaces, and destination wedding preparation design — always approached with sensitivity to architecture, light, and scale.

    The result is a composed, cohesive beginning that supports both the lived experience and the imagery that follows.

    Wedding Day Styling & Bridal Suite Styling →
  • A bride with light skin, dressed in a lace wedding gown, holding a bouquet of flowers, standing with her eyes closed inside a church with brick and stone architecture.

    Wedding Design Direction

    Aesthetic leadership for couples with planning support.

    For couples who have secured logistical planning but desire elevated visual governance and cohesive narrative clarity.

    Soigné serves as a wedding designer in New Orleans, providing luxury wedding design direction and aesthetic leadership for refined, narrative-driven celebrations. We develop cohesive design frameworks that guide palette, texture, florals, candlelight, linens, spatial balance, and atmosphere from concept through installation.

    Our role is to define and protect the visual language of the celebration — ensuring every aesthetic decision supports a unified story from ceremony to reception.

    This service is ideal for:
    • Couples working with month-of or partial planning
    • Destination couples seeking local aesthetic leadership
    • Clients who value architectural sensitivity and restraint

    The result is a celebration that feels cohesive, intentional, and architecturally aligned — not assembled, but composed.

    Wedding Design Direction & Aesthetic Guidance →
  • Three men in tuxedos are gathered around a table with bottles and flowers outside, having a conversation, in a backyard with a two-story red house and patio umbrellas.

    Hospitality & Venue Experience Design

    Boutique hotel styling, guest experience refinement, and venue aesthetic direction in New Orleans and destination properties across the Gulf South.

    Rooted in hospitality principles and editorial polish, Soigné shapes narrative-driven environments for boutique hotels, historic venues, and heritage properties seeking refined visual identity and elevated guest-facing moments.

    This is not decorative styling.

    It is environmental storytelling — guided by brand sensitivity, architectural awareness, and experiential design.

    We shape:
    • Guest suites and seasonal vignette installations
    • Bar carts, lounge moments, and micro-experiences
    • Ceremony and event venue aesthetic refinement
    • Editorial campaigns and marketing imagery
    • Guest-facing brand touchpoints and spatial atmosphere

    Trusted within some of New Orleans’ most celebrated boutique hotels and heritage venues.

    Boutique Hotel & Venue Styling →
  • A woman in an elegant dark green dress holding a bouquet of flowers.

    Editorial & Brand Styling

    Creative direction, set styling, and visual storytelling for photographers, venues, and boutique brands in New Orleans and destination markets.

    Soigné partners with photographers, planners, hospitality groups, and emerging luxury brands to craft publication-ready imagery and cohesive narrative campaigns.

    This is not simply styling for a shoot.

    It is aesthetic leadership — guiding concept development, spatial composition, detail refinement, and on-site art direction to ensure every frame reflects clarity, mood, and architectural sensitivity.

    From initial concept to production day oversight, each project is shaped with intentional atmosphere and editorial discipline.

    Ideal for:
    • Photographers seeking elevated flatlay and environmental styling
    • Boutique hotels developing campaign imagery
    • Venues refining brand narrative through editorial storytelling
    • Wedding professionals producing styled shoots for publication
    • Lifestyle brands launching product or experiential campaigns

    Editorial Production & Brand Styling →

  • Her reliability, work ethic, and creative vision elevated our concept beyond what I imagined, and she approached every detail with thoughtfulness and professionalism.

    — Visual Society Weddings, Kelsey Coste

  • She has a rare balance of being both easygoing yet incredibly organized, making collaborations seamless and enjoyable. I would wholeheartedly recommend her to future couples and vendors looking for someone who not only delivers beautifully but also brings out the very best in a project.

    — Visual Society Weddings, Kelsey Coste

  • Jordan is an absolute dream to work with. She’s incredibly thoughtful & intentional with every detail, offering white glove service unlike anything I’ve ever seen from another vendor.

    — Kasey Smith Beauty

  • No matter your style, Jordan is able to take that and translate it into an experience that is perfectly in tune with your vision - from glassware to matchbooks and beyond. I’m always amazed by what she creates!

    — Kasey Smith Beauty

  • She radiates warmth and is so kind & caring, creating sweet relationships with clients & vendors alike. I would highly recommend her to anyone wanting to truly level up their wedding day experience. Her services through Soigné Styling remind you to slow down & savor the moment with utmost elegance

    — Kasey Smith Beauty

  • I was immediately impressed—both by her talent and by her presence.

    — Molly Peters, Director of Sales​ at Hotel Peter & Paul


  • We were fortunate to bring Jordan and her remarkable work to Hotel Peter and Paul. As a team that values meaningful collaboration with all of our vendors, working with Jordan was a truly exceptional experience. From start to finish, she demonstrated professionalism, creativity, and a deep sensitivity to the unique challenges posed by the historic architecture of our property.

    — Molly Peters, Director of Sales​ at Hotel Peter & Paul

  • Jordan was incredibly organized and flexible, adapting seamlessly to the limitations of the building while still executing her vision beautifully. It was a true pleasure to witness her vision come to life within our space.

    — Molly Peters, Director of Sales​ at Hotel Peter & Paul

Press Publications & Recognitions

  • The word 'loverly' written in black lowercase letters with a heart shape replacing the letter 'v'.
  • Stylized black letter initials 'S' and 'B' on a white background.
  • The word 'Perfète' written in white letters on a black background.
  • Logo for LÉ ROSE Stories with simple black text on white background.
  • Magazine cover titled 'New Orleans Bride' with a minimalist black and white design.
  • Purple background with the white text 'inRegister' centered.
Three young men in tuxedos sitting at a table, two smoking cigars, in an art-filled room with framed paintings on green walls.
Three young men in tuxedos enjoying drinks outdoors under a large umbrella at a lush garden setting.
Women celebrating with champagne cocktails at a party.
A woman in a white lace dress sitting on a bed in a softly lit room, with her hand on her head, eyes closed, and a painting on the wall behind her.
A woman in a wedding dress with a veil sitting on a bed in a room with a portrait and lamps.
Three young men dressed in tuxedos sitting at a table in a restaurant or lounge, with green walls and framed artwork behind them. One is holding a drink, another has his hand near his mouth, and the third is looking straight ahead with a serious expr
A decorative tray holding several empty glasses, a bowl filled with matchboxes labeled 'The Crystal,' two amber-patterned glasses, and bottles, with a flower arrangement of white and pink flowers in the background.
A tray containing multiple bottles of sparkling wine, glasses, and candles, surrounded by a floral arrangement of pink, white, and purple flowers, with a champagne bucket on the right.
A person pouring a drink into a glass on a wicker table surrounded by bottles and a large floral arrangement
Floral arrangement with pink, orange, and white flowers on a fireplace mantel, lit by candlelight, against a textured warm wall with dark green on the side.
Three men in tuxedos sit at a dining table, smoking cigars in a dimly lit room with green walls and framed artwork.
A hand pouring a dark liquid from a bottle into a glass with mint leaves, on a wooden table with colorful glasses and flowers in the background.
A waiter serving a drink with mint leaves to a man in a tuxedo sitting at an outdoor table.
Four women in white robes are inside a small room, preparing and talking to each other. A wedding dress is hanging on a black door to the right.
Three women in white dresses celebrating and toasting with glasses in a small bathroom, seen from a bedroom with a bed and a lamp in the foreground. A wedding dress is hanging on a door next to the bathroom.
Three women in white dresses talking and smiling in a room, with a wedding dress hanging on a door to the right.
A bride and groom stand close together, gazing into each other's eyes, inside a house with a gray door in the background. The groom wears a black tuxedo with a bow tie, and the bride wears a white lace wedding gown. They are smiling warmly at each ot
A bride and groom at a wedding reception raise their glasses in a toast while holding hands. The groom wears a black tuxedo with a white shirt and black bow tie, and the bride wears a white lace wedding gown with shoulder straps. The bride is sipping
A newlywed couple, dressed in wedding attire, holding hands and enjoying drinks while peeking out from a hallway.
A newlywed couple, the groom in a black tuxedo and the bride in a white lace wedding dress, sharing a joyful moment and holding drinks during their wedding.
A couple dressed in formal attire at an art gallery, each holding a cocktail glass, smiling and enjoying an event.
A bride and groom in wedding attire standing close together in an indoor setting with framed pictures on the walls.
Glass cups with colorful decorative patterns on a wooden surface, with floral arrangements in the background
Wedding invitation suite with RSVP card, map, and decorative elements, including flowers, a matchbox, and tarot cards on a table.
Wedding invitation suite on a table, featuring a white card with elegant script, a navy blue envelope, matching RSVP card, matches, and a photo album, with a pair of gold heels nearby.
A bride with dark brown hair in a white lace wedding dress holding a bouquet of pink, yellow, and white flowers, standing with two bridesmaids in black dresses with spaghetti straps, all smiling indoors near a green door and a floral arrangement on a
Three women, including a bride with a bouquet, are smiling and talking in a room before a wedding ceremony.
Three women in formal dresses, with the woman in the center holding a bouquet of flowers, posing indoors.
Close-up of clear glass candle holder decorated with a gold mermaid design and colorful rhinestones, placed on a wooden surface with blurred background of greenery and holiday decorations.
Three young men wearing black tuxedos and bow ties pose in front of a reddish wall, each with a boutonniere on their lapel, standing confidently with serious expressions.
Three men in formal tuxedos standing outside near a green door and red wall with a lantern, engaged in conversation.
Two men in black tuxedos with white shirts and black bow ties standing near a door, one leaning against the door frame with hands in pockets and the other standing in the background with arms crossed.
Blue and white matchboxes in a glass dish on a wooden table, with a partially visible floral arrangement in the background.
A decorative display featuring a large bouquet of various colorful flowers with pink, yellow, white, and black blooms, surrounded by several glass and metal cups with gold accents, arranged on a round tray on a wooden surface.
A floral arrangement in a vase with various flowers, surrounded by ornate glass candle holders on a tray.
A floral centerpiece with pink, yellow, and white flowers arranged on a tray with glassware, in a bright, outdoor setting.
Elegant glass cups with gold floral patterns on a silver tray, surrounded by pink and white flowers.
A man in a tuxedo opening a white box revealing a black box inside, on a dark wooden table with a glass of drink and a plant on the side.
A basket containing small bottles of perfume named Tijon, surrounded by a floral arrangement with peach, pink, and white flowers.

Trusted by New Orleans’ Most Celebrated Boutique Hotels

Soigné has shaped boutique hotel styling, hospitality experience design, and editorial campaigns for distinguished New Orleans properties — offering environmental refinement, narrative-driven aesthetics, and guest-experience styling that strengthens brand identity and visual storytelling.

Selected collaborations include:

  • The Celestine — Boutique hotel styling and editorial campaign production

  • Hotel Peter & Paul — On-site editorial styling and wedding experience refinement

  • Leblanc + Smith portfolio, including The Chloe — Ongoing dialogue and creative consultation surrounding hospitality and guest-experience initiatives

Our work centers on atmospheric design, bridal suite styling within boutique properties, guest-experience environments, and the intersection of weddings, hospitality, and editorial storytelling.

We partner with historic venues and boutique hotels seeking elevated visual governance, cohesive narrative identity, and experience-driven refinement that resonates with discerning clientele.

Available for boutique hotel styling commissions, venue aesthetic refinement, and guest-experience design initiatives throughout New Orleans and select destination markets.

A bride in a white lace wedding dress and veil smiling as she is about to open a gift box from two women in navy blue dresses, one of whom is holding a white box, inside a cozy room with a lamp and flower arrangement.
Bride sitting on a bed in a bridal gown, with a veil over her head, smiling, in a hotel room with lamps and a painting in the background.

Frequently Asked Questions

  • A wedding designer in New Orleans provides aesthetic leadership and visual direction for a celebration.

    This includes defining the design framework, refining color story and material selections, guiding floral and spatial composition, aligning vendors through cohesive direction, and ensuring the wedding environment feels intentional from preparation through reception.

    At Soigné, wedding design also includes architectural sensitivity, guest experience awareness, and atmosphere-led storytelling — shaping not just how a wedding looks, but how it feels.

  • These terms get used interchangeably, but they describe genuinely different roles.

    A full planner guides the entire planning process — logistics, timelines, vendor management, and often the design vision as well.

    A partial planner supports couples who have begun planning independently but want professional guidance along the way.

    A month-of coordinator focuses on final logistics and wedding day execution — many New Orleans venues now require couples to engage at least this level of support.

    A venue coordinator works for the property itself, managing venue operations rather than your wedding as a whole.

    A designer and stylist shapes the visual story of the day: the atmosphere, the aesthetic language, the details that photographs remember. This is a dedicated role — distinct from logistics and coordination, and one that many full planners welcome as a complement to their own work.

    At Soigné, our work focuses on wedding design direction and editorial styling — ensuring your celebration is not only something that runs beautifully, but something composed.

  • Ideally, a wedding designer is engaged once your venue and planner are secured.

    Early involvement allows us to shape the aesthetic foundation of the celebration — from color story and spatial composition to floral direction, materiality, and guest experience details.

    Couples planning weddings in New Orleans often hire a wedding designer when they want elevated aesthetic clarity, cohesive storytelling, and a refined design framework to guide vendor collaboration.

  • Many planners offer light design support as part of their services. However, a dedicated wedding designer provides focused aesthetic leadership.

    Independent wedding design direction ensures every visual element — from ceremony backdrop to reception tablescape to wedding morning styling — aligns under one cohesive narrative.

    For couples who value architectural sensitivity, restraint, and editorial polish, working with a separate wedding designer can provide deeper creative clarity while allowing the planner to remain focused on logistics and coordination.

  • Yes. Soigné provides hospitality styling and guest experience design for boutique hotels, historic venues, and heritage properties in New Orleans and the Gulf South.

    Our work includes boutique hotel suite styling, seasonal guest vignettes, editorial campaigns, bar cart and micro-experience styling, and narrative-driven environmental refinement that strengthens brand identity and guest engagement.

    We frequently collaborate with New Orleans boutique hotels seeking elevated, publication-ready visual storytelling and cohesive experiential design.

  • Yes. Hotel bridal suite styling and wedding morning preparation design are core parts of our work.

    We style boutique hotel suites, historic properties, private residences, and destination getting-ready spaces throughout New Orleans and beyond.

    Our approach to wedding morning styling enhances the architecture of the space — refining visual clutter, composing heirloom details, and shaping an atmosphere that feels calm, elevated, and photographically aligned.

    This is especially valuable for destination couples marrying in New Orleans who want their hotel preparation environment to feel as considered as the ceremony and reception.

  • Yes. Intimate and micro weddings are one of our specialties.

    Smaller guest counts allow for greater intentionality, architectural sensitivity, and narrative refinement. Whether hosted at a boutique hotel, private residence, or historic New Orleans venue, we approach intimate celebrations with the same level of aesthetic leadership and environmental composition as larger events.

    Many couples engage Soigné specifically to ensure a smaller celebration still feels cohesive, elevated, and visually composed.

  • Soigné is based in Louisiana and works most frequently in New Orleans and surrounding regions.

    We collaborate with boutique hotels, historic wedding venues, private estates, and destination properties throughout the Gulf South. Select destination commissions are accepted based on creative alignment and scope.

  • Our work is fully bespoke and varies based on scope, location, and level of involvement.

    Wedding design direction and wedding preparation styling commissions begin at $3500, with comprehensive aesthetic leadership reflecting scope and duration. Design & Styling Consultations are $1,500, with the full investment credited toward a commission if you move forward within 45 days.

    During inquiry, we discuss priorities and confirm alignment before moving forward.

  • That depends on the level of planning support you want — and what your venue requires.

    Many New Orleans venues now require couples to engage a coordinator or month-of coordinator as a condition of booking. Beyond that requirement, a coordinator and a designer serve genuinely different functions: a coordinator owns the logistics and execution of your day, while Soigné owns the visual narrative. The two roles are designed to work alongside each other.

    Some couples come to Soigné already working with a full-service planner and want dedicated design leadership alongside that relationship. Others work with a coordinator and bring Soigné in to shape the aesthetic direction independently. Both are natural fits for how this work is structured.

    If you're not sure what level of planning support makes sense for your celebration, I'm happy to talk through it — and if you need a coordinator referral, I have a short list of people whose approach pairs well with a design-led process.

If you’re unsure which level of support is right for your event or project, we’re happy to begin with a thoughtful conversation.

@soignestyling

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